How to download Bethany's new single "Can't Say"

Here's how CARTONATA works.  After buying a shirt from Bethany (design below), ask for the CARTONATA code card.  It contains a unique code and instructions on how to get the band's music free.  Actually you'll get 2 songs, not just one.

It should say something like this:

Go to http://cartonata.com and type in the code (no buttons here so think like an Apple user).

Make sure you type it correctly.   You only get to use the code once.  Type in the code and press enter.

Then the system will ask for your email address.  Type in your email and press enter.

Then check your email.  Bethany's music should be delivered to your inbox (right click on image below and open new tab to view email  delivery sample).  Check your spam folder also just in case.

Voila!!! You GOT music. Yoohoooo!

You might want to check out music merch from Happy Days and Deanery, as well as bonus track from LA band Hellogoodbye also.

CARTONATA works

Nothing satisfies more than seeing something that started from a continuous idea and finally coming to view.  CARTONATA's free music download is working.  Here's a sample view of all downloads so far (right click and open new tab to see jpg file on your browser).

Deanery says...

"Why sell if you can give.  Why buy if it's free?  Buy only what you need.  The want is free."

That's what CARTONATA also stands for.   Cebuano indie pop group Deanery believes in that too.

So tell me... if someone gives you this band's single, would you take it?  Yes?  Would you want to have it if it was free?  Maybe, yes, maybe.  If someone sells you this band's single as download, would you buy it?

Errr...

So answer me this... what's better than never?

What's Better Than Never by Deanery

'Rochelle'

It's obviously a girl's name.  It's also a fictional film from the television show Seinfeld.  In Illinois, it's a name of a town.

In this blog, 'Rochelle' is the latest single of Happy Days, a Cebuano geek rock group.  The band's been keeping the song in their personal players until CARTONATA.

Have a date with 'Rochelle' for P350 only at Hareld & Gumer's merchline.

Here's a sampler.

Rochelle by HAPPY DAYS

The first CARTONATA artist

I  was supposed to play 3 gigs with The Camerawalls one fine weekend in Feb.  The first was on the 11th at the Mellow Mangrove in Iloilo, the 2nd was in San Beda College on the 12th with Pupil, and 3rd was slated in Muntinlupa Bilibid on the 13th.  The 2nd was canceled the last minute and the 3rd never got confirmed.

I could've decided on changing my flight schedule and head back to Cebu.  But there are just things I felt I can't explain and at that time and my intuition hinted otherwise.

Talk about blessings in disguise, that accidental trip happened for a reason.

I spent that weekend in Lilystars Records headquarters in P. Tuazon st., Cubao.  Clem and I talked and he pitched in the idea of releasing Hellogoodbye's "Would It Kill You" album in the Philippines.

To make the long story short, Lilystars launched Hellogoodbye's CD on Apr2 in Route196 including a bonus track called 'Not Ever Coming Home'.  The song is exclusively available for Philippines release at CARTONATA.


Pre-recorded video of Hellogoodbye for the "Would It Kill You?" album launch in Route 196 on April2.

Introducing CARTONATA

So yes sharing music is epidemic.

Since people are now sharing them, why not embrace it.  Then I thought a redesigned music business platform could do just that.

About two years ago, Artist Ko member Lucille (Palot) Umali at one time focused on helping me design a logo. The name's CARTONATA.

The logo and name was registered for trademark
in the Intellectual Property Office on Jan. 13, 2011 at 2:08PM
with application no. 42011710005.

What it does is to allow free music download whenever you buy something that is useful to you.  When that something bears the logo, it means you'll get a code with it.  And yesterday was a blessed day.  I got the approval notice from the Intellectual Property Office for its trademark.  Bless me.  Bless me.  Things are moving forward as planned.

But this is as far as I can say for now.  There's too many things CARTONATA in my hands

Cheers!  Music should be free.

Hellogoodbye + Lilystars Records = Would It Kill You (Philippines release)

The first time I heard about Hellogoodbye was from Tonet of Lilystars Records.  That was about July or August 2010 over YM chat.  She'd let me watch their YouTube video.  It wasn't difficult for them to make me like their music.  Soon, I've developed the habit of starting my iTunes by listening to their upcoming release.

Hellogoodbye is an indie power pop band that originated in Huntington Beach, California.  In September of 2010, they came to the Philippines to promote their latest album "Would It Kill You?" released under their own label Wasted Summer Records.

Press fast forward to Feb 13, 2011 in Tonet's house.  Clem and I had a good talk about the band.  About their wish to get their CD released in the Philippines.  About their wish to get released by an indie label.  About their aversion to signing up with major labels.  And about their wish to get to their Filipino fans through Lilystars Records.

Good talk it was.  I somehow got so engaged and so involved.  Told him I'm working on a new project I call CARTONATA.  Clem is a good soul and mind to talk with and we got things rolled in for a spin.

But this will be another story to write about.

Free music anyone?

It's better to share, isn't it?  Well yes receiving feels good but would you agree with me if I say giving is better?

Music's been one of the most shared art even back when the internet is still in its incubation stage.  In the 70's and the 80's, you insert a tape in your cassette and wait until the first 3 notes of your favorite song starts spinning.  You press record and voila!  You got music.

Eventually the song grew in you and so you decided to buy the real stuff.

The 90's upgraded this with the CD.  And so the electronics companies also invented digital burners.  Voila!  You got music!

Apple catches up later with the iPod.  Who would've ever thought that you can actually carry a thousand albums with you into something that is as handy as a cigarette pack.  Voila!  You got music.

Then they invented the DRM to hopefully discourage piracy.  It failed.  Internet and satellite radios became another source of music.  This is good except that if there is no internet or wifi, you got no music.  Then there's TuneCore, Jingle Punks, YouLicense, Jango, and all other music avenues they can think of doing.

As far as I'm concerned, only Radiohead dared to do something different on 'In Rainbows'.  Then other bands adapted the business model.

My question now is this... are these music companies doing the stuff they do in the attempt to control a playlist?  Because it never really stopped the culture of sharing free music.  And sharing is a natural human need.